Why study a Marketing degree?
Marketing is an important part of all businesses, which need effective marketing to advertise their brand and products to customers.
With technological and social changes brought about by print, radio, television, the internet, smartphones and social media, companies have had to continuously find new ways to engage with people.
Marketing is, therefore, a fast-moving, ever-changing field of study, and can provide graduates with rich and varied opportunities when they enter the workplace.
But what are the best universities for Marketing?
Kaplan is partnered with a number of universities that offer excellent degrees in Marketing. Aston University, for example, ranks well for Marketing, at 11th in the UK (Complete University Guide 2019. At Aston you can study a bachelor's degree in Marketing, or specialise with a master's in Strategic Marketing Management.
The University of Liverpool, is a member of the Russell Group, and ranks highly in the UK. It also ranks well specifically for Marketing, coming 12th nationally in the field (Complete University Guide 2019).
Marketing degrees are available at Liverpool at both undergraduate and postgraduate level. Related degrees such as Communication and Media are also on offer.
Finally, Nottingham Trent University is also within the UK top 15 for Marketing (Complete University Guide 2019). Nottingham Trent offers you a diverse choice of Marketing degrees. You could take a bachelor's degree in Business Management and Marketing, for example, or study a master's in Digital Marketing or Fashion Marketing.
Aston, Liverpool and Nottingham Trent also rank in the UK top 20 for graduate prospects in Marketing (Complete University Guide 2019). This means you can be sure that a degree from one of these universities will be a great first step on your path to a future career.
Marketing Degrees in the USA
Through Kaplan, you can also study Marketing at some top universities in the USA. For example, you could study a BS in Marketing at Arizona State University. ASU has been named the USA's most innovative university for 4 year in a row (U.S News Education 2019)!
Northeastern University is located in the thriving city of Boston, where you could achieve a graduate certificate in Marketing; alternatively, you could study a degree like Global Marketing Management in the heart of New York City at Pace University.
Finally, you could progress to The University of Tulsa, one of the top 15 small universities in the world (Times Higher Education 2018). At Tulsa, you have the opportunity to study a BSBA in Marketing.
How to study a Marketing degree in the UK
Overall, a Marketing degree is a great way to prepare for the world of work. After all, businesses will always need people who can communicate effectively with the public.
Kaplan offers international students a pathway courses leading to Marketing degrees at many of our fantastic partner universities. Find Marketing degrees in the UK using our degree finder.